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Business model generation


Explanation:

Business modelling is an essential aspect of a venture and the understanding of this concept is necessary to understand for the process of value creation.
In this module you will learn about the relevance of business model generation. Get to know the Business Model Canvas, with which the basic problems of a business model can be solved. It is a suitable method to gain a common understanding about how to build and develop a business model.


Learning Objectives:

  • Understand the value of business modelling and use of different methods.
  • Understand that the business model canvas allows business ideas to be iterated and quickly tested.
  • Learn how to prepare own business model for changing conditions.


Learning Outcomes:

  • Visualize your own business idea with the Business Model Canvas.
  • Discuss whether your business model has a competitive advantage over competitors or is prepared for emerging trends.